15 Best Dental Websites of 2019

The other year we published a list of the best dentist websites for 2017 on DentistryIQ.

Now we’re back with a new and updated list showcasing even more of the best dental websites for 2019. You’ll see examples of great dental websites from around the country, learn about the best features of each, and discover opportunities to improve your own practice’s site.

With 3 beautifully designed locations that feel more like a Ritz Carlton hotel than a dental office, Atlanta Dental Spa is setting a new standard for excellence. The Atlanta Dental Spa website portrays the brand’s elegant and luxurious feel through professionally produced high-quality video tours of each location. Patients are encouraged to call or text, a feature we’re seeing more and more on many of the best dental websites of 2019.

Website: Atlanta Dental Spa

St. Paul Dental Center in St. Paul, Minnesota made our list of best dental websites for 2019 due to its strong call-to-action buttons, professional but engaging color scheme, and simplified content. Visitors to the site are given easy options to:

• Take advantage of a new patient special
• Call the office
• Schedule an appointment
• Learn more about the practice

One improvement to this site would be to use original photography, instead of stock images. We also would love to see some patient testimonials and directions to the office.

Website: St. Paul Dental Center

Mason, Ohio has a population of only 35,000 people. But it’s home to one of the most high-tech surgical dental practices in the country, Dr. Thomas Dooley’s Cedar Village Dentistry. The Cedar Village Dentistry website features original photography and videos highlighting the practice’s pro bono work and commitment to the surrounding community. Calming colors and simple explanations of complex procedures make this one of the best dental websites in 2019.

Website: Cedar Village Dentistry

This Folsom, CA dental practice is a great example of blending content and design for an amazing result. The design is playful, creative, and welcoming, which perfectly complements the conversational, non-stuffy voice of this young practice.

Hamburger (stacked) navigation menus aren’t usually our first recommendation for desktop, but this practice makes it work. Additionally, we would love to see a more prominent CTA button above the fold. However, this absence is helped by including the phone number in the heading.

This design features a lot of great movement — from the header video and script font, to the parallax features. We especially love the original photography (no stock photos here!).

Website: Smile & Co.

A dental website that looks and feels like a modern art gallery? Look no further than Grand Street Dental in Brooklyn. Abstract shapes, beautiful photography, and calming colors help patients feel at ease from the moment they visit the website. But Grand Street Dental is about more than just appearances. The website offers online appointment booking, highlights recent press (including mentions in New York Magazine and Forbes), and simple navigation with the services offered, insurance information, and other details important to busy patients in NYC.

Website: Grand Street Dental

Home to over 2,600 licensed dentists, New York City is a difficult place for a dental practice to stand out. This NYC dentist is up to the challenge. 

Tend reimagines every detail of what your experience can be on a dentist website. We love the fun and energetic video which immediately gives visitors an idea of the brand’s unique approach. The above-the-fold content features the practice’s newest location and offers a few opportunities to book an appointment or call the office.

The minimalist style and clean lines of this site is complemented with easy-to-read copy and vibrant, engaging images. All together, this site design creates a fun and easy experience for visitors and does a great job of driving potential patients to schedule an appointment.

Website: Tend

The Atlanta Center for Advanced Perio is a leader in periodontal surgery in Midtown Atlanta and Roswell. A clean, clutter-free, and modern design reflects the personality of the practice and the high-end patients they seek to attract.

The use of white space, muted colors, and original photography and videography speaks to the expertise of the practice. At the same time, conversational yet professional copy helps visitors feel welcome and comfortable.

Website: Atlanta Center for Advanced Perio

Some of the best dental websites of 2019 aren’t located in the US. Toothsmith Dental Surgery in Singapore knows what it takes to stand out in the crowded world of dental tourism. You’ll find pricing information for many procedures right on the homepage to help potential patients decide if this practice is within their budget. Additionally, the design and colors on the homepage are relaxing and appeal to patients who may be stressed about upcoming dental work.

Website: Toothsmith Dental Surgery

We’re featuring Dental Care Seattle for a few reasons. Let’s start with their navigation bar, which includes all the links a new or returning visitor might need right away. There’s even easily-accessible links for making online payments — a trend we expect to see in the best dental websites for years to come.

Moving down the page, we love the attention given to the practice’s biggest value adds. And the casual headshots of the dental team speak to the comfortable, non-stuffy environment this practice promises. Finally, including “trust badges” — logos of associations or certifications the practice boasts — inspires trust with visitors. 

Our one recommendation for this design is to add more keyword-focused copy to help drive search rankings.

Website: Dental Care Seattle

How does a dental website make a great first impression in a city known for an emphasis on cosmetics and beauty? Glo Modern Dentistry in Los Angeles uses their memorable brand and logo to connect with patients. Their homepage advertises a new patient special for a signature whitening treatment.

But the site doesn’t simply focus on cosmetic care. An entire section of the site is devoted to explaining common dental health concerns. We’re seeing this type of educational content on many of the best dental websites — and for good reason. Patients must trust their dentist’s expertise, and these health-focused pages are an opportunity for dentists to show both their knowledge and unique approach to dentistry.

One tip for improvement— this site’s contact form asks for much more information than most dentists need. Research shows the more information you ask for, the fewer people that will complete the form. Think about what’s essential: name, phone number, email. Then your front office staff can contact the person to set up their appointment.

Website: Glo Modern Dentistry

A mobile dental practice? Studio Dental is rethinking the traditional dental office experience by offering 5 mobile locations and one brick-and-mortar HQ in the Bay Area. This unique dentist has a unique site design to match!

Although this site has very little copy and would benefit from SEO optimization, we love the modern and young approach to the site’s design. Above the fold, there’s very little to distract the visitor from the primary goal — the eye is immediately drawn to a vibrant “Book Now” button.

Another critical part of a well-designed site is answering the questions of your audience. The “before-during-after” section of the page lets people know exactly what to expect and answers a lot of questions. And we always recommend personalizing your site with information about your team.

Website: Studio Dental

Recognizing the saturation of general practitioners in the Manhattan area, Dr. Chern of New York General Dentistry doubled down on her unique value proposition with a website design that’s uniquely hers.

Everything a patient needs is above the fold — phone number, online scheduling, and links to learn more about her services. Moving down the page, you’ll find strong call-to-actions and information about what it means to be a patient at New York General Dentistry.

This website features whimsical and welcoming design that supports her inclusive, personal approach to dentistry. A fun color palette and original photography from inside the office helps put potential patients at ease. You just can’t help but smile as you scroll through this site.

Website: New York General Dentistry

As a leader in modern dentistry, Dr. Frazar of The Houston Dentists offers exemplary service and personalized care in Houston, TX. Named a “Top Doctor for Women,” Dr. Frazar’s site caters to their predominantly female patient base through a clean, bright, and fresh design.

The pastel color palette, bright photos, and professional images speak to the practice’s high-end vibe and high-tech treatments and technology. The site design takes a simplistic approach while strategic copy answers questions and patient reviews and trust badges build rapport. 

Finally, online scheduling — an important trend in dental website design — makes it easy for someone to quickly make an appointment.

Website: The Houston Dentists

Damonte Ranch Dental Care makes our list of best dental website designs thanks to its focus on custom logo and branding and user-friendly design.

Located in Reno, NV, Damonte Ranch Dental Care speaks to their audience through a fresh design and content that invokes their commitment to kindness, compassion, and gentle care.

Highlighted throughout the site is the practice’s local, neighborhood vibe, creating an approachable site that achieves their goals.

Website: Damonte Ranch Dental Care

Embassy Dental’s unique approach to their navigation bar makes it stand out as one of the best dental website designs for 2019. Look how all the navigation items are associated with a memorable icon. At a glance, it’s easy to pick out where to click to schedule an appointment, learn about a doctor, or find a location.

In addition to the navigation, more icons highlight specialty services, smile galleries, and emergency dentistry. Clear calls to action encourage patients to schedule an appointment or download new patient forms.

A suggestion for improvement would be to show more about the practice’s dentists, philosophy and services on the homepage. This would help visitors to develop a deeper understanding of the practice without leaving the homepage.

Website: Embassy Dental