How to Choose the Best Dental Website Template

Do you need a new dental website? If it’s been more than 5 years since you last updated your website, the answer is probably YES!

While custom-designed websites offer many benefits, they’re not for everyone. If you’re interested in getting more new patients through your website but aren’t ready to invest in a fully custom design, a dental website template may be exactly what you need.

What is a dental website template?

You can add your own images, colors, and copy to a templated design, but the fundamental features of your site cannot be changed. With a templated website, you can’t guarantee that another dentist won’t have a very similar-looking website.

Custom or templated dental website design?

Take our quiz to evaluate whether your dental practice needs a custom or templated website design.

Choosing the best website template for your practice

If you’re confident a templated design is the best choice for your practice, the next step is picking a template. This is typically the hardest part for dentists — there are so many templates to choose from.

We can bring a bit of clarity and simplicity to the process. Below are the 4 most important things to consider when choosing a template for your dental website.

• Content Management System (CMS) — We always recommend building your website in WordPress, but many dental website templates are found in Squarespace and Wix. Always double-check that the CMS and template you choose is mobile first and can integrate with your practice management system.
• Content — Is there important information that must be included on the homepage (for example, a section on insurance and financing)? If so, make sure your chosen template offers space in the design for these details.
• Number of pages — Our dental website templates do not have a page limit, but keep in mind that many other template options do!
• Non-proprietary — Make sure you will own your website and that the website code is nonproprietary. You should be able to make edits to the site yourself. Plus, even if you’re working with an agency or designer to create your website, you should be able to take it with you/keep it if you ever choose to leave that partnership.

At Delmain, we offer a variety of modern dental website templates and will ask a series of questions to combine our templated page designs into a website that’s uniquely yours.

You chose a template, now what?

Choosing the template is very important, but it’s still only part of the entire website creation process. Unless you have a dedicated design and development team on staff, we never recommend setting up a website on your own.

Here’s just a small snapshot of what else is involved in the process of setting up a new website:

• Creating a sitemap
• Writing original, keyword-optimized headlines, copy, and CTAs (calls-to-action)
• Adding images
• Creating calls-to-action and integrating any online booking features
• Following technical best practices and optimizing your entire site for SEO
• Setting up and adding tracking numbers to monitor website performance

So many dentists are tricked by advertisements of “free dental website templates!”. The template may look nice, but the reality is that these “free” websites still require so much work and know-how that the end result is often a disaster.

Ready to grow your practice with a new website?