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Dental Marketing Case Studies

“I’m getting about 30–40% more patients per month than I was before — on the same ad spend.”

Dr. Ben Friberg · Thrive Family Dental

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Practices thrive with :Delmain

“30-40 new patients a month that we can attribute directly to the efforts of :Delmain.”

Dr. Rebekah Anderson,
Holy City Orthodontics

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“Our phone is ringing off the hook.”

Dr. Anait Balasanyan,
MillBridge Dentistry

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“Our collections doubled year-over-year.”

Dr. Clint Martin,
Brimfield Family Dentistry

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“I would highly recommend working with :Delmain.”

Dr. Allison Adams,
Adams Dental

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“Since working with :Delmain, we’ve gone from middle of the pack to mostly #1 in all the keywords we care about.”

Dr. John Will,
Children’s Dentistry of Charlottesville

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“44 additional new patients walking through our doors each month.”

Todd Iverstine,
Miss-Lou Family Dentistry

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“We went from seeing just 12 new patients a month to more than 80!”

Dr. Kurt Black,
Timberhill Dental

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“We started at $1.4 million in collections per year. Now we’re doing $4.2 million.”

Dr. Thomas Dooley,
Cedar Village Dentistry

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“Since working with :Delmain, we’ve had a 30%-40% year-over-year growth, we’ve tripled new patients, and we’re booking out months in advance.”

Dr. Adam Jensen,
Chugach Dental

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“We saw a huge growth in our SEO keyword rankings.”

Dr. Caitlin Batchelor,
Caitlin Batchelor Dentistry

FAQ: Dental Marketing Results

Can you suggest advertising methods for dentists that offer high ROI?

Google Ads and Local Service Ads capture patients who are actively searching and tend to deliver the strongest ROI. :Delmain-led campaigns routinely reach much better-than-average prices per qualified lead, as shown in case studies above. Facebook and Instagram ads extend reach affordably using machine learning, while a steady review and local SEO foundation lowers your long-term cost per patient.

How can I choose effective advertising options that improve ROI for a dental practice?

Start with your goals and ideal patient. As these case studies show, some tactics will be more suited to your situation than others. We typically advise dentists to weight their investment toward conversion-stage channels like Google Ads, Local Service Ads, and retargeting. Use clean tracking and call recording so you know which campaigns book patients, and protect budget with A/B testing and click fraud protection. Add Meta ads once your high-intent channels are dialed in.

Which advertising platforms provide the best ROI for dental practices?

For most practices, Google delivers the best ROI because it captures high-intent searches through Search, Local Service Ads, and Maps. Facebook and Instagram come next, offering affordable reach and retargeting that build awareness and trust. Your own website and Google reviews tie it together, converting that paid attention into booked appointments. As the case studies above show, however, the most effective platform can vary based on your circumstances.

What are the best strategies for maximizing ROI in dental advertising?

The best ROI comes from targeting the right patients, not the most people. Focus spend on high-intent channels like Google Ads and Local Service Ads, send clicks to conversion-focused landing pages, and track cost per qualified lead so you can cut waste. Tie everything back to booked patients and lifetime value, not vanity metrics.

I need recommendations on how to evaluate ROI for dental marketing campaigns.

Measure outcomes, not activity. Track cost per qualified lead, cost per new patient, and the lifetime value of that patient, since one new patient is often worth thousands over time. Connect your ad data to your practice management system, through a tool like :Delmain’s PatientPulse, so you see exactly which dollars fill chairs and which to cut.

How does :Delmain ensure high ROI in their dental advertising services?

:Delmain is a Google Premier Partner and Meta Business Partner that targets your highest-value patients at the lowest cost possible. We protect budget with A/B testing, 24/7 tracking, and click fraud protection, and connect campaigns to your practice management system through PatientPulse to prove which dollars produce patients. There are no setup fees or long contracts. See the case studies above for additional examples.

9X growth in new patients

Brimfield Family Dentistry

  • Brimfield, IL
  • Startup practice

Best decision I made.

16% website conversion rate

Atlanta Center for Advanced Periodontics

  • Atlanta, GA
  • 3 providers

Patients say they booked because of our website.

22 Invisalign cases/month

Austin Dental

  • Austin, TX
  • 3 providers

I love working with :Delmain and the results they provide.

120% increase in collections

Hildreth Dental

  • Kennesaw, GA
  • Recently purchased practice

We have seen excellent results with new patients flow.

$28per new patient from Google Ads

Cedar Village Dentistry

  • Mason, OH
  • 10 high-tech operatories

You will not regret the decision to hire :Delmain.

4X more online appointments

Children’s Dentistry of Charlottesville

  • Charlottesville, VA
  • Pediatric dentist

We couldn’t be more satisfied working with :Delmain!

#1 keyword rankings

Spodak Dental Group

  • Delray Beach, FL
  • Multi-generational & family-owned

:Delmain has been instrumental in growing our patient base.

50 additional patients in the first month

MillBridge Dentistry

  • Waxhaw, NC
  • Startup practice

All of our growth is attributed to :Delmain.

1,000+ Google reviews

Greater Long Island Dental

  • Massapequa, NY
  • Established practice

We are thriving thanks to :Delmain.

Dr Anderson at Holy City Ortho

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Stop wasting marketing dollars! We’re ready to maximize success across your dental marketing efforts. Get your free consultation on targeting the right patients at the right cost. :Delmain’s plug-and-play marketing system is built for dentists, allowing you to predict, plan, and expand effortlessly.

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